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We are not lost…just

On February 21, 2012 By
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It’s been a little long time we didn’t post anything, but we are in the middle of a complete reorganization of our websites network, of our business model, of our company business structure and of our services and products offer.

So, you can imagine it’s not a small change and it’s not a quick [...]

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http://www.musicthinktank.com/blog/how-a-major-label-markets-a-new-artist.html

BY: Minh D. Chau | Print Article | |

Recently, ASCAP’s Daily Brief included an article by David F. Carr entitled, “How Warner Music Turns Social Media Fans Into Customers”. I thought there was one paragraph in there that was extremely insightful that some readers may not have caught. It needed to be expounded [...]

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Mobile credit card processor Square announced it had shipped 500,000 of its free reader that turns an iPhone or Android smartphone into a mobile credit card processor. A fair number of those readers can be found at music merchandise tables set up by artists who appreciate Square’s transparent pricing of [...]

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SoundCloud has collaborated with Audible Magic, a digital media identification and copyright tracking service provider. This technology will be used to help identify the ownership rights of artists, record labels, and other music copyright owners. It will also give rights holders more control over how [...]

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Topspin CEO Ian Rogers posted an overview of the keynote he delivered at NMS. While the entire post is worth the read, even the slides are full of music marketing insights. This is a look as Rogers’ step-by-step guide to creating an online sales plan that works. Best of all, [...]

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In a reversal of a decades old marketing strategy, Sony and Universal will begin putting new singles for sale as downloads on the same day that they are released to radio. The new policy, which the labels hope will encourage younger users to pay for a new song rather than grab it free, is [...]

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Press Releases – Digital Music Promotion, Music PR and Publicity | AheadPR.

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After 50 years in operation, Sony is closing a major CD-manufacturing plant in New Jersey.

The killer: the shift to digital music downloads and a soft economy. Surprise. Once the Sony DADC plant in Pitman ceases manufacturing operations, about 300 workers will lose their jobs. Sorry guys.

 

In the early days, the Sony DADC [...]

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By Paul Williams

The independents’ excellent albums chart run in the UK is being more than matched in the US, where six of the current Billboard Top 20 are by non-major acts.

Mumford & Sons, who go through independent Glassnote in the US, country star Jason Aldean and My Morning Jacket were joined in [...]

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We proudly declare ourselves artists and we like to do all in house, from music to clothing to, of course, releases cover artwork design.

This time we are stunned by ourselves: admire the original wonderful picture (due to amazing model Susan Wayland) and the cover by us. Before…after…

Design by Manyk & Miss Sese

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Hyppodrome Records & Entertainment Ltd

6-7 Ludgate Square
London
EC4M 7AS UK
info@hyppodrome.eu

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